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Now What?

The years from 1999 until now have been extremely interesting, to say the least!  We've tried many, many ways to fund DrGreene.com - always with the over-riding charter that it must remain accessible to anyone.  The site has grown beyond our wildest dreams!  We now have over 2 million page views each month and are rated in the top 50,000 Web sites of any kind! 

Providing access to health wisdom is our passion, but we are at a crossroads.  In order to continue to offer this service we have to find a way to offset the costs associated with the site.  But we aren't satisfied with just continuing to do what we've done for the last ten years!  We want to grow DrGreene.com!!!

Until now, we've avoided banner ads.  We have not wanted our readers to be required to view advertising to get the information they are looking for.  We've also avoided subscription services, because we do not want barriers for anyone who is searching for help.  For the first time we are seriously considering these options:

  1. Place tasteful banner ads at the top and right side of every page.  We would not allow pop-ups, pop-under, or fly-over ads.
    or
  2. Charge a micro-payment to use the site.  We don't know how large the amount would be, but something that would not be a burden for most people.  We would also offer a way for people to use the site who really cannot afford even a micro-payment.  We would have a button that says something like,  "If you can not afford this small amount, please click here.  Someone else will pay for you to use this site."

March 6, 2005 in Weblogs | Permalink

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